March 2010 - Avenue ISR was recently selected by Delicious Living and iVillage.com to conduct a groundbreaking study into the health preferences and healthy product choices of US women. Avenue ISR partnered with the two media companies to design and administer the study with 5,000 US consumers and ultimately to develop six individual reports about healthy product choices overall and within several key grocery categories.
Delicious Living magazine is the leading consumer magazine in the natural products industry. It is carried by more than 1,300 top natural products stores and is read by more than one million readers each month. iVillage.com, an NBC Universal company, is a large and thriving online community which offers compelling content from experts on health, parenting, pregnancy, beauty, style, fitness, relationships, food and entertainment.